Who writes this site
Every page carries a named author with relevant experience, and a second founder reads anything that touches money before it publishes. Nothing here is written by someone who has not done the work.
Aaron Vihersola · Co-founderUpdated 24 Jul 2026The rule
Anything on this site that is a judgement or a recommendation carries a person’s name and their qualification for saying it. Anonymous editorial is easy to produce and worth nothing; if we are telling you what commission work pays, you are entitled to know who is telling you and what they have actually done. This is a founding team of three, so the names on these pages are the people who run the company rather than a content desk.
Where our competence stops
We sell on the phone for a living and we can tell you how this work behaves. We are not solicitors or accountants. Pages covering employment status, self-employment registration or tax set out our reading of published HMRC and government guidance and link to the source, but they are not legal or tax advice, check your own position with HMRC or a qualified adviser before relying on it.
Named on every page
Wahid MusawiCo-founder · TelesalesWrites the selling material and the seller-facing guides. 15+ years in telesales: built and ran a legacy telesales business doing up to €6M a year before starting RingoMarket, which is where the view of what an online network is worth comes from.
Philip SpeidelCo-founder · Growth & marketing10+ years in marketing and growth. Co-built a marketing agency to €1M in revenue across Finland, the UK and the UAE, paid acquisition, growth strategy and automation.
Aaron VihersolaCo-founder · Growth & marketing10+ years in marketing and growth. Scaled the same agency to €1M across Finland, the UK and the UAE, and runs the paid-acquisition and automation side of seller growth.